Services
Website architecture, development and AI search services
Plan it, build it, look after it.
We plan the structure first, build it on Bones, the web platform we make, and look after it once it is live. Most projects use all three steps; each can also be bought on its own.
Services
Choose where to start.
Three steps, plus an audit for sites that are not on Bones yet. Prices exclude VAT.
Structural Strategy
Get the structure right before anything is designed or built.
- Content and entity model
- Site structure and user journeys
- Governance and machine-legibility rules
- A Blueprint your team approves
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Your site, built on Bones, the web platform we make, from the approved Blueprint.
- Structured content model
- JSON-LD and AIDI files generated
- Integrations, where scoped
- Handover documentation
Continuity
Optional monthly support that keeps the structure sound as the site changes.
- Framework updates and security patching
- Monthly system health check
- Minor fixes and content adjustments
- Essential, Governance or Strategic level
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}AI Visibility Audit
How clearly search engines and AI assistants can read the site you have today.
- Entities and structured data
- Content architecture
- AI discoverability, with prompt testing
- A prioritised report
How we start
Every project begins with the structure, not the design.
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1
A first conversation
We talk through your business, the site you have now and what it needs to support next.
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2
An audit
We look at how the current site is structured and how clearly search engines and AI assistants can read it. Sites that are not on Bones can start with the AI Visibility Audit.
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3
A Blueprint you approve
The Structural Blueprint sets out the content model, site structure and rules. Nothing is built until you have approved it.
Then the site is built on Bones from the approved Blueprint: Bones Implementation.
What you own
Your content and data belong to you, and we document everything we build for your site. Bones itself remains DBETA’s proprietary platform; the terms for using it on your site are set out in your agreement.
After launch, support is optional: see the Continuity plans.